“People are already talking about opening galleries across the street, perhaps building an additional hotel. It will have a mini-Bilbao effect.”
—Eli Broad on Lansing, Michigan’s new Eli and Edythe Broad Art Museum
“I hope for a Bilbao effect.”
—Julian Zugazagoitia on the Crystal Bridges Museum of American Art, Bentonville, Arkansas
“Can Roanoke, Virginia, become the next Bilbao?”



Who says that anymore?
salesmen(snakeoil variety) obviously.