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70 Exhibitors Celebrate Holiday Greed in Zurich

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It’s safe to say quite a few early Christmas gifts were nabbed at last week’s Miami fairs. But, does reclassifying artworks as consumable items of holiday cheer, home ornamentations, or pieces of personal pride downgrade their cultural clout? Such is the question of co-curators Carson Chan and Marie Egger in their current show “Come All Ye Faithful” at Florian Christopher in Zurich.

To celebrate this most auspicious season of consumption, now likely more mired in the spirit of capitalism than its correspondent protestant ethic or religion in general, the duo have brought together around 70 artists, architects, designers, writers, and other miscellaneous culture-creators to completely redecorate Florian Christopher Seedorf’s apartment turned gallery. Though shows are usually confined to a single, white-cubified room, the group have spread their wares — all for sale in the holiday spirit — throughout the entire space, replacing Seedorf’s bedding, plates, and spice rack; swapping out his chairs and rug; and repapering the walls, aside from the more traditional “art” on view.

Chan quips that he was struck with the idea when upon seeing an Olafur Eliasson light work being used for illumination in an unnamed collector’s cloakroom. Where effect is concerned, the show has Seedorf look somewhere in between being in even running with Dos Equis’s “Most Interesting Man in the World” and having some odd OCD variant in which buying work by top notch emerging artist falls under its purview.

Take a tour through the exhibition in the slideshow.

The full list of exhibitors is:

David Adamo, Shane Anderson, Awst & Walther, Luis Berríos-Negrón and Paul Ryan, Jón fiór Birgisson, Bless, Body & English, Broken Dimanche Press, Sol Calero, Julian Charrière, Winston Chmielinski, Federico Del Vecchio, Humberto Díaz, Devon Dikeou, Constant Dullaart, Marianne Eigenheer, Andreas Greiner and Fabian Knecht, Andreas Golinski, Hadley + Maxwell, Ethan Hayes-Chute, Calla Henckel and Max Pitegoff, Antonia Hirsch, Lars Holdhus, Rachel de Joode, Jan Kiefer, Nuri Koerfer, Martin Kohout, Charlie Koolhaas, Nik Kosmas, Rodney LaTourelle and Louise Witthöft, Sigurd Larsen, Lindsay Lawson, Juergen Mayer H, Jason Metcalf, Zoë Claire Miller, Adam Milner, Anca Munteanu Rimnic, Katja Novitskova, Jaakko Pallasvuo, Nathan Peter, Niko Princen, Przemek Pyszczek, Antoine Renard, Ana Roldan, Kate Sansom, Jerszy Seymour, Jeremy Shaw, Brittani Sonnenberg, Timur Si-Qin, Something Fantastic, Tobias Spichtig, Henning Strassburger, Elisa Strozyk, Amalia Ulman, Rein Vollenga, Benny Wagner, Pedro Wirz, and Mario Zoots.

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