The late Jack Goldstein will be the latest contemporary artist to take over Times Square’s giant video screens when his scintillating short film “The Jump” (1978) plays on them every night in August at 11:57pm as part of the Times Square Alliance‘s Times Square Arts program. The video, which clocks in at 51 seconds and that Goldstein created using the then-new technique of rotoscoping, shows the silhouette of a diver in a glowing pattern of golden light against a dark blue backdrop diving twice, once in slow motion and then once at normal speed.
The artwork, which was originally created on 16 mm film, had to be restored and converted in order to play on Times Square’s various high-tech jumbotrons.
“Digitally-remastered for our contemporary screens, this seminal work references the dynamic history of an artist’s role in leading sign technology, once again drawing attention to the cutting-edge technology and innovation showcased nightly on Times Square’s signs,” Times Square Alliance director of public art Sherry Dobbin said in a statement.
The public screening of Goldstein’s video coincides with his retrospective at the Jewish Museum, “Jack Goldstein x 10,000,” which continues through September 29.
“Showing Jack Goldstein’s iconic film, ‘The Jump,’ as part of the Midnight Moment enables us to share this influential artist’s work with a larger public,” Jewish Museum director Claudia Gould said in a statement. “The Times Square presentation gives people just a little taste. They can see much more by visiting the Goldstein exhibition at the Museum.”
Watch Jack Goldstein’s “The Jump” (1978):
— Benjamin Sutton
(Image: Jack Goldstein, “The Jump,” 1978. Courtesy of Galerie Daniel Buchholz, Berlin/Cologne, and the Estate of Jack Goldstein. © Estate of Jack Goldstein.)