After ADAA Sell-Out, David Zwirner’s Armory Booth Sold Out in 30 Minutes

Last night David Zwirner gallery sold all the works in its booth at the ADAA’s Art Show — a series of paintings by Suzan Frecon — before the opening reception and gala was even over, and today the Chelsea gallery has had similar success at its Armory Show booth, which IN THE AIR learned had sold all three of the Michael Riedel posters it had on display within half an hour of the fair opening.

The site-specific installation Riedel created for the Zwirner booth featured three large “honeycomb” panels silk-screened with posters repeating in abstract patterns. 30 minutes after the fair opened its doors this morning each of the three panels had been sold to a different collector, each for $50,000.

An additional component of Riedel’s solo show at the booth, a wallpaper installation based on a photograph of the three panels, was not for sale.

— Julia Halperin, Benjamin Sutton

(Installation view of Michael Riedel’s site-specific work at David Zwirner’s booth, The Armory Show, 2012. Courtesy David Zwirner, New York.)